Cookie Policy
Last Updated: March 17, 2026
This Cookie Policy supplements our Privacy Policy, which describes how we handle personal data more broadly. It explains what cookies and similar technologies are, which categories we use on the softuriona website, and how you can manage your preferences.
1. What cookies are
Cookies are small text files placed on your device when you visit a website. They help a site remember information about your visit—such as session state, preferences, and, in some cases, how you arrived at the site. Cookies can also be used to measure performance and support advertising measurement.
In addition to cookies, websites can use similar technologies (for example, pixel tags and server-side event forwarding) to record conversions and measure traffic. When these technologies are used for analytics or marketing, we treat them as non-essential and require consent where applicable.
2. Cookie lifespan and origin
Cookies can be session cookies or persistent cookies.
- Session cookies last only for the duration of your browser session and are deleted when you close the browser.
- Persistent cookies remain on your device until they expire or are deleted by you.
Cookies can also be classified by who sets them:
- First-party cookies are set by this website.
- Third-party cookies are set by external providers (for example, analytics or advertising platforms) when their tools are enabled.
3. Cookie categories we use
We use the categories below. Essential cookies are always enabled because the site cannot function properly without them. Analytics and Marketing cookies are enabled only after you provide consent through the cookie banner or preferences panel.
Essential cookies (always on)
These cookies support core site functionality such as session continuity, security, and storing your cookie preference choice. Without them, key parts of the site may not work reliably.
Analytics cookies (consent required)
These cookies help us understand how visitors use the site—such as which pages are viewed and how long visitors stay—so we can improve content and navigation. When enabled, we may use Google Analytics 4 (GA4) with IP anonymization and a typical data retention period of 14 months.
Marketing cookies (consent required)
These cookies are used for advertising measurement and remarketing. They can help us measure the effectiveness of ads and build audiences for future campaigns. When enabled, they may support conversion attribution and audience matching for platforms such as Google Ads and Meta.
softuriona does not sell personal data. Where marketing cookies are enabled, some information may be shared with advertising partners as described in our Privacy Policy.
4. Cookie table
The table below lists the cookies commonly associated with our site and the analytics/marketing tools that may be enabled after consent. Actual cookies present in your browser can vary depending on your preferences and the tools active at the time of your visit.
| Name | Purpose | Category | Type | Retention |
|---|---|---|---|---|
| _site_session | Site session continuity | Essential | First-party | Session |
| cookie_consent | Stores your consent choice | Essential | First-party | 12 months |
| _ga | GA4 user identifier | Analytics | Third-party | 2 years |
| _ga_XXXXXXXXXX | GA4 session state (10-char GA4 ID) | Analytics | Third-party | 2 years |
| _gcl_au | Google Ads conversion linker | Marketing | Third-party | 90 days |
| _fbp | Meta Pixel browser identifier | Marketing | Third-party | 90 days |
| _fbc | Meta Pixel click identifier | Marketing | Third-party | 90 days |
5. Third-party providers
Depending on your consent selection, we may use the following categories of providers:
- Google LLC (Google Analytics 4, Google Ads, Tag Manager, remarketing tools) when Analytics and/or Marketing cookies are enabled.
- Meta Platforms (Pixel and related measurement tools) when Marketing cookies are enabled.
- Cloudflare (content delivery and security services) where applicable for site performance and protection.
We do not permit these providers to use site data for their own independent commercial purposes. Providers may still process data as service providers under their contractual terms and applicable laws.
6. How to manage your cookie preferences
You can manage cookies in three ways:
- Use the “Manage cookie preferences” link in the site footer to open the consent panel and update Analytics and Marketing choices.
- Use your browser settings to block or delete cookies. Note that disabling Essential cookies can impact basic site functionality.
- Use platform controls provided by third parties to manage advertising preferences.
Helpful resources:
- Google Analytics opt-out browser add-on
- Google Ads Settings
- Meta Ad Preferences
- Your Online Choices (EU)
Update preferences
Open the cookie preferences panel to enable or disable Analytics and Marketing cookies at any time.
7. Changes to this Cookie Policy
We may update this Cookie Policy to reflect changes in our tools, legal requirements, or how the site operates. Any changes will be posted on this page with an updated “Last Updated” date.
8. Contact
If you have questions about cookies or privacy at softuriona, contact us:
- Legal entity: Softuriona Studio LLC
- Address: 77 Great Titchfield Street, Fitzrovia, London W1W 6TB, United Kingdom
- Email: [email protected]
- Phone: +44 20 7946 0958